Unfair trade practices refer to any deceptive, fraudulent, or unethical methods used by businesses to promote the sale, use, or supply of goods and services. Such practices violate consumer rights and fair competition principles, creating imbalance in the marketplace. Legal remedies are available to protect consumers and businesses from exploitation, ensuring transparency, honesty, and fair dealings.

Types of Unfair Trade Practices

False Representation – Misleading advertisements or false claims about the quality, standard, or price of goods/services.

Deceptive Practices – Selling substandard products, counterfeits, or providing false warranty/guarantees.

Unethical Trade Promotions – Hoarding, black marketing, or offering fake discounts to mislead consumers.

False or Misleading Advertisements – Publishing or promoting information that misguides consumers about a product/service.

Exploitation of Consumers – Charging excessive prices, unfair contractual terms, or denying promised services.

Our Expertise

At Milind Modi Law Associates, we provide strong legal support in matters relating to unfair trade practices. Our experienced team assists clients in:

• Filing complaints under the Consumer Protection Act

• Representing clients before Consumer Forums, State and National Commissions

• Handling cases of false/misleading advertisements and deceptive marketing

• Protecting consumers against unethical pricing, black marketing, and counterfeit goods

• Advising businesses on compliance to avoid liability